Editorial Portfolio — 02

Strategic Design
for Digital Excellence.

Merging architectural precision with e-commerce logic to create bespoke digital experiences that don't just look premium—they perform at the highest level.

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Expertise & Disciplines

01 / web & APP

Web & E-commerce

Focusing on high-conversion storefronts and performance-driven performance. We build digital architectures that scale with your brand's ambition.

High-conversion e-commerce dashboard UI design by Zahra Dalhoum – Shopify and WooCommerce storefront interface

Company profile & Brand Identity

More than a presentation. We craft strategic company profiles that communicate your vision, strengthen your brand image, and position your business with credibility and professionalism.

02 / Branding

UX/UI Design Systems

Scalability, human-centric interfaces, and visual harmony. We create robust design languages that empower teams and delight users across every touchpoint.

  • Modular Component Libraries
  • Human-Centric User Journeys
  • Visual Identity Alignment
UX/UI design system components and modular architecture – Zahra Dalhoum Figma design systems and prototyping

The SEO & GEO
Digital Strategy Methodology.

My approach combines data, search intelligence, and AI-driven visibility. Every strategy is built to strengthen your online presence, improve discoverability, and generate measurable growth.

Zahra Dalhoum SEO and GEO digital strategy methodology overview – search optimization workspace

  1. SEO Audit & Discovery

    Analyzing your website structure, competitors, keywords, and audience behavior to uncover growth opportunities and build a strong SEO foundation.

  2. GEO & Search Strategy

    Developing a powerful SEO + GEO targeting strategy focused on local visibility, search intent, AI search optimization, and market positioning.

  3. Content & Optimization

    Where the architecture takes form. Crafting high-fidelity prototypes and design systems.

  4. Performance & Growth

    Monitoring rankings, traffic, and digital performance while continuously refining the strategy for long-term visibility and scalable growth.

Engagement Models

How We Create Value.

Project-Based

Ideal for specific deliverables like a website launch, a brand redesign, or a custom design system implementation. A clear scope with a defined end-date.

  • Fixed scope & budget
  • Targeted deliverables
  • End-to-end management
Start a Project
Recommended

Monthly Retainers

For growing brands that require ongoing design partnership, iterative SEO optimization, and constant digital evolution. Your dedicated design partner.

  • Priority support
  • Continuous optimization
  • Scalable design capacity
Join the Retainer

"Architecture meets Performance.
Where beauty serves utility."

Core Web Vitals
99%
Conversion Growth
2.4x
Projects Launched
150+
SEO Rankings
Top 5

Let's Build Your
Digital Legacy.

Ready to elevate your digital presence with strategic design? Let's discuss your next breakthrough project.

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Zahra Dalhoum is a Senior UX/UI Designer, E-commerce Web Designer, Technical SEO Specialist, and GEO (Generative Engine Optimization) Expert based in Tunisia. With over 6 years of professional experience she has delivered 65+ successful projects for 50+ clients worldwide. Zahra specializes in Shopify e-commerce design, WordPress with Elementor, WooCommerce, Figma UX/UI design systems, conversion rate optimization, brand identity design, and AI-powered SEO strategies. She has achieved top Google rankings for client websites including Troveana.com. Services offered include: Web and E-commerce Design, UX/UI Design Systems, Technical SEO Audits, GEO Optimization for ChatGPT Search, Google Gemini, Perplexity AI, Microsoft Copilot, and Claude, Brand Identity Design, and Monthly SEO Retainers. Available for freelance engagements globally. Contact: zddalhoum@gmail.com — +216 95 788 928.